The Strategy Reader

By Susan Segal Horn (Author), Susan Segal Horn (Author)

Rs.3,041
Rs.3,041

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The Strategy Reader
INR
P-M-B-9781405126878
In Stock
3041.67
Rs.3,041


Description

Made up of many classic articles, this popular "Strategy Reader" provides a remarkable overview of continuing debates in the field of strategic management. In an extended introduction, the editor gives an overview of the development of the field of strategic management. Introductions to each section explain the thinking in each article.

The second edition retains many of the classic readings from the previous edition, including those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Teece, Pascale, Bartlett and Ghoshal, Shapiro, Hitt and Ireland, Miller, and Birkinshaw. Topics covered by these new readings include ethics in strategy, corporate social responsibility, dynamic capabilities, managing strategic change, modularity in products and organisations, corporate parenting, diversification and performance, strategic alliances, evolution of the transnational, chaos/complexity theory and strategic failure.

Designed to be used with any major textbook, "The Strategy Reader" will provide the basic structure for any course in strategic management. It will appeal to students and to managers seeking to broaden their understanding of the strategic issues facing their organization.
The second edition of this successful "Strategy Reader" retains many of the classic readings from the previous edition, such as those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller.
New topics covered include corporate social responsibility, new technology, ethics, strategic alliances, corporate parenting, diversification, and chaos/complexity theory.
Guides students through the literature with extensive editorial commentary.
Provides an ideal accompaniment to any major strategy textbook.
Also of interest to managers seeking to broaden their understanding of the strategic issues facing their organization. Made up of many classic articles, this popular "Strategy Reader" provides a remarkable overview of continuing debates in the field of strategic management. In an extended introduction, the editor gives an overview of the development of the field of strategic management. Introductions to each section explain the thinking in each article. The second edition retains many of the classic readings from the previous edition, including those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Teece, Pascale, Bartlett and Ghoshal, Shapiro, Hitt and Ireland, Miller, and Birkinshaw. Topics covered by these new readings include ethics in strategy, corporate social responsibility, dynamic capabilities, managing strategic change, modularity in products and organisations, corporate parenting, diversification and performance, strategic alliances, evolution of the transnational, chaos/complexity theory and strategic failure. Designed to be used with any major textbook, "The Strategy Reader" will provide the basic structure for any course in strategic management. It will appeal to students and to managers seeking to broaden their understanding of the strategic issues facing their organization.The second edition of this successful "Strategy Reader" retains many of the classic readings from the previous edition, such as those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller.New topics covered include corporate social responsibility, new technology, ethics, strategic alliances, corporate parenting, diversification, and chaos/complexity theory. Guides students through the literature with extensive editorial commentary. Provides an ideal accompaniment to any major strategy textbook. Also of interest to managers seeking to broaden their understanding of the strategic issues facing their organization.

Features

  • : The Strategy Reader
  • : Susan Segal Horn
  • : Wiley-Blackwell
  • : 1405126876
  • : 9781405126878
  • : Paperback
  • : 544
  • : English

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